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即将告别内容关键字

2016-12-01adminWebMasterNo comments
早先的时候(在 Search Console 仍被称作“网站站长工具”时),用户只能通过内容关键字功能来查看 Googlebot 在抓取网站时所看到的内容。借助该功能,您既可查看 Google 是否确实能够抓取您的网页,也可查看您的网站是否遭到了黑客的攻击。
同时,您还可轻松查看您网站上的任何网页,并瞬间了解 Googlebot 是如何抓取该网页的。搜索分析会显示我们在搜索结果中针对哪些关键字显示了您的网站,Google 则会自动将多种类型的黑客攻击通知您。但是,用户经常会对内容关键字中列出的关键字感到困惑。因此,我们决定在 Search Console 中弃用内容关键字功能。
然而,为便于 Google(以及您的用户)了解您的网页,您网页上的字词(如果您愿意的话,可称之为关键字)依然非常重要。虽然我们的系统已经越来越完善,但它无法猜透您的心思:它不知道您网站的主题是什么,也不知道您希望我们针对什么搜索内容显示您的网站。所以,请务必清楚地告诉访问者,是什么让您的网站、您的产品和服务与众不同!
在系统为您显示过的所有关键字中,最令您感到惊喜或者您最喜爱的是哪个?请在评论区告诉我们!

发布者:约翰·穆勒 (John Mueller),Google(瑞士)网站站长趋势分析师



Source: 即将告别内容关键字

除非特别声明,此文章内容采用知识共享署名 3.0许可,代码示例采用Apache 2.0许可。更多细节请查看我们的服务条款。

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