Mobile gaming is more popular than ever. Over the past year, we saw breakout
hits, including Pokemon
Wars: Galaxy of Heroes, Clash
Royale and Reigns
introduce new, high quality gaming experiences on Google Play. Gamers around the
world were also able to access Google Play more easily than ever before, helping
developers reach a larger audience and grow their businesses. In 2016, nearly
300 million new (30 day active) users adopted Android devices from emerging
markets such as India, Brazil, and Indonesia. And last year, more than 100
million new users were able to access locally relevant forms of payments (such
as direct carrier billing or gift cards) helping more people globally access and
buy their favorite apps and games on Google Play.
We’ve also focused heavily on polishing our software and hardware offerings to
improve the overall gaming experience on Android. The release of Nougat
delivered high-performance realtime 3D graphics with the Vulkan API and the
launch of Pixel phones
provided the first Daydream-ready devices tailored for immersive mobile VR.
Elsewhere, the expansion of Firebase provided the
tools and infrastructure to support developers throughout the lifecycle of their
game with features like real-time analytics, push notifications, storage, and
ads. To streamline the integration, Firebase is now completely available for C++
and Unity developers.
Later this afternoon, we’ll host a series of lightning talks to share what it takes to launch successful VR and AR games, build
with Firebase, implement machine learning in your game, and so much more. Visit our site for more info and the Google Developer Day schedule. For those who
can’t make it in person, watch the live stream!
This is just the start of what we have planned for 2017. We hope you can make
use of these tools to improve your games, engage your audience, and grow your
business and revenue.